The ITZBEEN Baby Care Timer has a host of helpful features all designed with the new parent in mind. As every new parent knows, your memory is one of the first things to go when a newborn arrives. The ITZBEEN Baby Care Timer is a multi-purpose tool that helps you remember the basic details of baby care. ITZBEEN has four timers, changing, feeding, sleep or awake time. Nursing reminder, which side nursed last. Display backlight helps count up with the touch of a button...so you will always know how long it's been! 3.75"H x 2.25"W x 1.375"D. Ages birth and up.
Customer Rating: 
Summary: Couldn't live without it!
Comment: THIS IS NOW THE ONLY PRESENT I GIVE AT SHOWERS! I love it so much.
My husband and I began hitting the count up buttons from the very beginning and now it is automatic; my daughter is two months old and we have used it every day, all day, from the time we brought her home from the hospital. We forgot to pack it, or we would've used it then. We have never had any trouble with it and love everything about it. It is rather difficult when setting it to alarm-it only does 30 minute increments. For $25 though, I think I can deal with that. I got mine from Target, so shipping was not a problem like the other reviews--but it wasn't free, either. As another reviewer said, the clock is tricky to reset. But if you misplace the instructions, they have them in PDF on the original product website conveniently named www.itzbeen.com
Customer Rating: 
Summary: Good concept, requires discipline
Comment: I liked the concept for this timer, but my wife and I were never able to get into the habit of resetting it, especially after collapsing exhausted following a 4am feeding marathon. The other problem I have is that our son has somewhat irregular feeding patterns. He would seem hungry, we'd start to feed him, and then he would fall asleep. Recording the start of this feeding on the itzbeen is erroneous, since he didn't really eat enough to consider it a meal.
Customer Rating: Summary: Great Concept, Poor Quality
Comment: I purchased this for a shower gift after having a child of my own and thinking that this product could have saved me some wondering during blurry-eyed nights. Of course months after the shower after the baby arrives, the couple removes the packaging and throws it away before turning it on- the display is broken. It has a few bars showing and the functions don't work. How embarrassing to spend money on a shower gift only to have it broken!! With the packaging gone, I assumed I couldn't return it so I apologized to the couple and flushed $25 down the toilet.
Customer Rating: Summary: What a piece of junk (and Amazon shipping didn't help)
Comment: This may have been a good product but it is cheaply made. That is supported by all the other reviews that describe the timer arriving damaged or non-functional. In my case it was smashed and it didn't help that Amazon shipped the thing in an envelope.
If you buy one then expect to go through one or more exchange cycles before you get one that arrived intact and is working properly.
Customer Rating: Summary: Loved it
Comment: I finally weaned myself off of this timer once my twins turned 1. It is true that it is not a necessity, but it is handy when your exhausted. My twins were born at 24 weeks so when they finally came home from the NICU we had a tight schedule to follow. Medications, pumping times, feeding, etc. I am glad we bought 2 of these because not having to watch the clock was just once less thing my sleep addled brain had to deal with.
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